Customer Tech - Adobe - CDP HighTouch Senior

About the role

Customer Tech - Adobe - CDP HighTouch team at EY builds data‑driven customer activation platforms. The Senior Consultant designs, implements and optimizes Hightouch CDP solutions, configuring environments, creating audience workflows and integrating with Snowflake, Databricks, BigQuery or Redshift. Works onsite in Chennai, collaborating with data engineering and marketing stakeholders to enable real‑time personalization, cross‑sell and loyalty initiatives.

What you’ll do

• Design, implement and optimize Hightouch CDP solutions
• Configure and administer Hightouch environments and audience activation workflows
• Create customer segments and manage data syncs across marketing platforms
• Support reverse ETL implementations from cloud data warehouses
• Collaborate with data engineering teams to build and validate data models
• Ensure data quality, governance and compliance
• Enable customer activation across channels such as onboarding, personalization, cross‑sell, abandoned cart, loyalty
• Conduct discovery workshops, gather requirements and produce solution design documents

What you’ll bring

• 2-6 years experience in MarTech, CDP, Data Engineering
• Experience with Hightouch CDP or Reverse ETL platforms
• Strong SQL skills
• Experience with Snowflake, Databricks, BigQuery or Redshift
• API-based integration experience
• Knowledge of customer data models and data warehousing concepts
• Python for data validation and automation
• Exposure to cloud platforms (AWS, Azure, GCP)

Education

Bachelor's degree in Computer Science, IT, Engineering or related field