Verified today
Head of Growth
About the role
Head of Growth at DoubleTick leads scalable growth across the customer lifecycle. Drives strategy, builds and mentors a high‑performing growth team, and owns key metrics (ARR, MRR, CAC, LTV, activation, retention, expansion). Designs and executes growth roadmap for PLG and sales‑led motions, prioritizes high‑impact funnel opportunities, and scales inbound/outbound channels (SEO, paid, partnerships, content, lifecycle, referrals). Optimizes conversion on landing pages, signup flows, and demos. Partners with product to improve activation, onboarding, and time‑to‑value, and runs experiments (A/B, cohort, funnel) to boost usage, engagement, and retention. Builds experimentation culture, defines dashboards and KPIs, and turns data into actionable insights. Aligns cross‑functional teams, mentors growth PMs, lifecycle marketers, and analysts, and acts as a thought partner to founders on growth bets.
What you’ll do
- Drive scalable growth across customer lifecycle
- Set growth strategy, build and lead growth team
- Own metrics: ARR, MRR, CAC, LTV, activation, retention, expansion
- Define and execute growth roadmap across PLG and sales‑led motions
- Prioritize high‑impact growth opportunities across funnels
- Scale inbound/outbound channels: SEO, paid, partnerships, content, lifecycle, referrals
- Optimize conversion on landing pages, signup flows, demos
- Partner with product to improve activation, onboarding, time‑to‑value
- Run experiments to boost usage, engagement, retention
- Build experimentation culture: A/B testing, cohort analysis, funnel optimization
- Define dashboards, KPIs, turn data into insights
- Mentor high‑performing growth team (marketing, lifecycle, analytics, PMs)
- Align cross‑functional teams around growth priorities
- Act as thought partner to founders on growth bets
What you’ll bring
- 7-12+ yrs in growth/marketing/revenue roles in SaaS
- Proven track record scaling B2B SaaS growth (PLG or sales-assisted)
- Strong grasp of funnels, metrics, experimentation frameworks
- Cross-functional experience with Product, Sales, Engineering
- Data-driven mindset, fast decision-making with imperfect data
- Hands-on operator, adept at zooming in/out across functions
Nice to have
- Scaled from early-stage to Series B/C+
- Background in developer tools, productivity, or messaging platforms
- Built growth teams from scratch
- Proficient with HubSpot, Segment, Amplitude, Mixpanel, GA