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Hiring companyMuthoot FinCorp
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Zonal Marketing Manager
Kondhwa-Wanori,India Full-time On-site
About the role
Marketing team at Muthoot FinCorp drives brand positioning and regional outreach. Leads Zonal marketing, PR and internal communications, adapts brand assets to local culture, and oversees MIS and agency partnerships. Based in Kondhwa-Wanori, India, on-site work model.
What you’ll do
- Lead Zonal marketing strategy and execution
- Serve as SPOC for PR and internal communications
- Translate brand guidelines into local language and culture
- Implement brand initiatives and ensure compliance
- Contribute to zonal business plans and activities
- Manage marketing MIS and insights
- Develop and oversee BTL plans for branches
- Collect and share market and competitive information
What you’ll bring
- 4-9 years marketing experience
- Proven brand adaptation and localization
- PR and internal communications leadership
- Marketing MIS/insights management
- Agency selection and management
- Develop BTL plans for branch and segment
- Track metrics and reporting
- Collaborate with finance and HR
Skills
Marketing StrategyBrand ManagementPublic RelationsInternal CommunicationsMIS AnalyticsAgency ManagementMarket ResearchMetrics Tracking