MF
Hiring companyMuthoot FinCorp
Verified today
Zonal Marketing Manager
Chennai, TN, India Full-time On-site
About the role
Zonal Marketing at Muthoot FinCorp drives brand presence and customer engagement across the region. The manager leads zonal marketing strategy, PR, internal communications and adapts brand messaging to local culture while overseeing MIS, insights and BTL plans. Chennai, TN, India, on-site, hybrid schedule with regular office presence.
What you’ll do
- Lead zonal marketing strategy and brand adaptation
- Oversee PR and internal communications at the zonal level
- Manage marketing MIS/insights and track metrics
- Develop and implement branch-specific BTL plans
- Coordinate with agencies and ensure brand guideline compliance
- Collaborate with finance and HR for operational processes