WA
Hiring companyWeekday AI
Active listing
Marketing Head
Bengaluru, Karnataka, India Full-time
About the role
Weekday AI's marketing division drives brand growth and customer acquisition for its retail platform. The Head of Marketing will lead end‑to‑end strategy across growth, offline, digital, CRM and loyalty programs, building and scaling a high‑impact function. Based in Bengaluru, India, on‑site role.
What you’ll do
- Own end‑to‑end marketing strategy across growth, offline, digital, CRM and loyalty
- Develop and scale membership and loyalty programs to drive acquisition and retention
- Lead offline shopper marketing and digital performance campaigns
- Collaborate with product, analytics, operations and leadership to execute integrated initiatives
- Mentor and grow a high‑performing marketing organization
Nice to have
- 7-12 years marketing experience in retail, FMCG, consumer internet or D2C
- Proven growth and offline marketing expertise
- Leadership of high‑performing marketing teams
- Data‑driven decision making and performance measurement
- Experience building loyalty or membership programs
Skills
Growth MarketingOffline MarketingCustomer AcquisitionCRM MarketingLoyalty ProgramsMarketing StrategyPerformance MarketingCampaign Management
Education
Bachelor's or Master's degree in Marketing, Business Administration, or related field