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Hiring companyWebMD

Verified 5 days ago

Program Marketing Manager

Navi Mumbai,Maharashtra,India Full-time On-site

About the role

Consumer Program Marketing team at WebMD drives direct-to-consumer promotional programs to meet traffic goals. The manager creates, executes and optimizes marketing plans, reviews creative assets, tracks daily performance, and provides strategic analysis of campaigns. Works cross‑functionally with sales, business intelligence, project management and production teams to report and optimize tactics. Navi Mumbai, India, on-site work model.

What you’ll do

  • Create, execute and optimize direct‑to‑consumer marketing plans
  • Review and approve marketing copy and creative assets
  • Track daily performance of tactics and adjust as needed
  • Analyze traffic data and provide strategic campaign insights
  • Interface with sales and internal teams on program performance
  • Manage cross‑functional teams for tracking and reporting

What you’ll bring

  • 3-5 years digital marketing experience
  • Proficiency with Google Analytics or Adobe Analytics
  • Experience with Salesforce and Tableau
  • Strong verbal and written communication
  • Advanced analytical and forecasting skills
  • Project management and organizational abilities
  • Ability to work independently in fast‑paced environment
  • Experience leveraging AI‑powered tools for segmentation and optimization

Skills

digital marketinganalyticsGoogle AnalyticsSalesforceTableauAI toolsproject managementcommunication

Education

Any Graduate

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WebMD

Program Marketing Manager

Consumer Program Marketing team at WebMD drives direct-to-consumer promotional programs to meet traffic goals. The manager creates, executes, and optimizes marketing plans, tracks performance daily, and provides strategic analysis of campaigns. Navi Mumbai, India, on-site role with standard work hours 2:00 PM‑11:00 PM IST.

Navi Mumbai,Maharashtra,IndiaOn-siteFull-time

Verified today