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Hiring companyWebMD

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Program Marketing Manager

Navi Mumbai,Maharashtra,India Full-time On-site

About the role

Consumer Program Marketing team at WebMD drives direct-to-consumer promotional programs to meet traffic goals. The manager creates, executes, and optimizes marketing plans, tracks performance daily, and provides strategic analysis of campaigns. Navi Mumbai, India, on-site role with standard work hours 2:00 PM‑11:00 PM IST.

What you’ll do

  • Create, execute, and optimize direct‑to‑consumer marketing plans to meet traffic goals
  • Review and approve marketing copy and creative materials
  • Track daily performance of tactics and adjust as needed
  • Analyze program traffic and deliver strategic campaign insights
  • Interface with sales and internal teams on program performance
  • Cross‑functionally manage BI, project management, and production teams for tracking and reporting

What you’ll bring

  • 3-5 years digital marketing experience (agency, analytics, email, media, contextual linking)
  • Proficiency with Google Analytics/Adobe Analytics, Salesforce, Workfront, Sharepoint, MS Excel, Tableau
  • Excellent verbal and written communication, presentation, and detail‑orientation
  • Strong analytical, forecasting, and complex calculation skills
  • Project management and relationship‑building abilities
  • Ability to work independently in fast‑paced environment
  • Pharmaceutical marketing experience a plus

Education

Any Graduate

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