SI
Hiring companySkillz Inc.
Verified today
Senior Product Marketing Associate
Bengaluru, Karnataka, India Full-time On-site
About the role
Product Marketing team at Skillz drives player engagement and revenue through LiveOps campaigns and lifecycle marketing. The role designs promotional offers, executes multi‑channel CRM initiatives, and analyzes performance to optimize retention and monetization. Bengaluru office, on‑site work model, with comprehensive benefits and a culture of impact.
What you’ll do
- Develop and launch LiveOps and seasonal campaigns across push, email, in‑app and SMS
- Design promotional offers and value propositions to boost player participation and deposits
- Segment audiences and personalize messaging for lifecycle engagement
- Collaborate with product, analytics, design and engineering to align campaign goals
- Analyze campaign performance, run experiments and iterate based on data
What you’ll bring
- 3+ years product marketing or growth marketing experience
- mobile gaming background preferred
- experience with CleverTap, Braze, or similar platforms
- strong analytical and A/B testing skills
- excellent stakeholder management and communication
Skills
LiveOps campaignCRM marketingAudience segmentationA/B testingData‑driven optimizationCross‑functional collaborationMobile gamingGrowth analytics
Benefits
- 100% medical, dental, vision coverage for employee and family
- wellness programs including meditation, fitness coaching, and virtual therapy
- daily meals, snacks, and Friday happy hours
- generous paid time off and company holidays
- career growth opportunities within a fast‑growing gaming platform