Senior Manager, Content Strategy and Activation

About the role

Song - Adobe Content Strategy team at Accenture drives integrated content strategies and activation for clients across industries. The Senior Manager leads a multidisciplinary team to define content roadmaps, execute omni‑channel campaigns, and measure ROI using data‑driven insights. Role based in major Indian offices (Mumbai, Bangalore, Gurgaon, Hyderabad, Pune, Chennai) with on‑site work model, overseeing strategy, team leadership, and client advisory.

What you’ll do

• Define and own content strategy and activation agenda for clients
• Conduct research on consumer personas and market trends to inform content plans
• Lead cross‑functional teams of strategists, writers, designers, and creatives
• Develop and execute multi‑channel content marketing programs and measure effectiveness
• Design SEO and DCO processes to optimize traffic and lead generation
• Manage project timelines, budgets, and resources across geographies
• Build relationships with senior client stakeholders as trusted advisor
• Drive business development and thought leadership in content strategy space

What you’ll bring

• 12+ years experience
• MBA from tier 1 institute
• Bachelor’s in marketing, journalism, communications or related field

Nice to have

• Content Strategy
• Data Driven Marketing
• Omni‑Channel Marketing Activation
• SEO
• DCO
• Social Listening
• Influencer Marketing
• UGC Strategy

Benefits

• Competitive salary
• Health and wellness benefits
• Professional development opportunities
• Retirement savings plan
• Paid time off