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Hiring companyAccenture
Verified today
Campaign Management Associate Manager
Mumbai, India Full-time
About the role
Accenture Marketing Operations team drives client engagement through multi‑channel CRM campaigns. The Senior CRM Lead mentors CRM teams, oversees hub operations, ensures SLA compliance, and crafts data‑driven strategies using Salesforce Marketing Cloud. Mumbai office, on‑site work model, relocation assistance available.
What you’ll do
- Lead and mentor multiple CRM teams to meet performance goals
- Oversee end‑to‑end planning and execution of email, SMS, push, and loyalty campaigns
- Monitor SLA compliance and conduct quality assurance audits
- Manage data hygiene, segmentation, and targeting practices
- Advise clients on CRM strategy, retention, and engagement initiatives
- Analyze campaign performance metrics to drive continuous improvement
What you’ll bring
- 5-8 years CRM management
- Expertise in Salesforce Marketing Cloud
- Proven team leadership and mentoring
- Data segmentation and personalization skills
- Experience with email/SMS/push campaign execution
- Proficiency in Excel or Power BI
- Salesforce certifications (e.g., Administrator, Consultant)
Skills
CRM StrategySalesforce Marketing CloudTeam LeadershipData SegmentationEmail MarketingSMS CampaignsPower BILitmus
Education
Bachelor in Business or Marketing