About the role

This Director, Product Marketing role shapes product marketing strategy across a portfolio of decision-support, analytics, and emerging AI solutions. Day-to-day work includes establishing positioning, messaging, and go-to-market standards; leading launches, pricing and packaging, competitive intelligence, and sales enablement; and managing and developing a product marketing team. The role partners closely with Product, Sales, Finance, Demand Generation, Customer Success, and Support. It is a remote, full-time position based in the United States.

What you’ll do

Establish and maintain product positioning, messaging, and go-to-market standards across a portfolio of decision-support, analytics, and AI products
Develop differentiated market narratives that clearly communicate product value, customer outcomes, competitive advantages, and strategic positioning
Lead the competitive intelligence and market analysis program, translating market trends, competitor activity, and customer insights into actionable recommendations
Partner with Product Management leadership to incorporate market intelligence, customer feedback, competitive insights, and emerging trends into product roadmap decisions
Own pricing and packaging strategy in collaboration with Sales and Finance, supporting effective product tiering and commercial positioning
Develop and execute go-to-market plans for major product releases, coordinating launches, release operations, campaign timing, and cross-functional readiness
Equip Sales, Customer Success, and Support teams with effective battlecards, training, messaging, presentations, and other enablement resources
Manage, coach, and develop product marketers supporting multiple products and emerging AI initiatives

What you’ll bring

Bachelor’s degree in Marketing or a related field
8+ years of product marketing experience, including at least 3 years leading or managing a team
Proven experience developing and executing B2B product marketing strategies, ideally within SaaS, analytics, risk management, simulation, decision-support, or related technology environments
Strong track record of leading successful product launches, go-to-market strategies, sales enablement programs, and market positioning initiatives
Demonstrated experience developing differentiated positioning and messaging for sophisticated technical or enterprise products
Strong understanding of competitive intelligence, market analysis, customer insights, and their application to product and business strategy
Experience partnering with Product Management to incorporate market intelligence and customer needs into product roadmaps
Must currently reside in the United States and be authorized to work in the United States without current or future sponsorship requirements

Nice to have

Experience supporting or leading pricing and packaging initiatives is highly desirable
Ability to coach, mentor, and develop product marketing professionals while establishing clear standards and expectations
Strong analytical and strategic thinking skills, with the ability to connect product marketing initiatives to pipeline, revenue, adoption, retention, and expansion outcomes
Ability to operate effectively in a high-growth environment, balancing strategic planning with hands-on execution
Strong organizational skills and the ability to manage multiple products, launches, stakeholders, and priorities simultaneously
Ability to work independently, make sound decisions, and influence senior stakeholders
Willingness to complete a cognitive aptitude assessment as part of the hiring process

Skills

Product marketingGo-to-market strategyCompetitive intelligencePricing and packagingSales enablementB2B product marketingSaaSAnalytics

Benefits

Comprehensive medical, dental, and vision coverage
Flexible paid time off
401(k) retirement plan
Additional employee benefits designed to support overall wellbeing and professional growth
Remote/work-from-home opportunity within the United States

Education

Bachelor’s degree in Marketing or a related field