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Growth Analytics Lead
About the role
The India Growth Analytics Lead joins the India Insights & Analytics Team at Mondelez International to drive business growth through prescriptive analytics. Based in Mumbai, this role leads a sub-team in Marketing-Media Analytics, Pricing, and Forecasting to support agile, fact-based decisions. The position requires strong leadership and cross-functional collaboration within the CPG sector.
What you’ll do
- Lead the India Growth Analytics sub-team to provide prescriptive analytics for business growth
- Manage Marketing Mix Modeling projects and prepare ROI analyses for stakeholders
- Conduct pricing research and Price Pack Architecture analyses using specialized tools
- Forecast category growth for 1-4 years and integrate findings into strategic plans
- Develop and enhance analytics capabilities including social listening and innovation incrementality
- Communicate insights compellingly to influence business unit teams and management
- Organize workshops to align stakeholders on learnings and recommendations
- Mentor team members and conduct performance appraisals
What you’ll bring
- Bachelor’s degree in Social Science, Business Administration, Marketing, Statistics, or Economics
- MBA or MA with concentration in research, marketing, or quantitative analysis
- Minimum 15 years of experience in marketing research and advanced analytics
- At least 7 years in Marketing Mix Modeling (MMM), forecasting, or business planning
- Experience preferably in CPG or FMCG companies
Nice to have
- PhD is considered a plus
- Prior knowledge of Mondelēz International organization is preferred
- Competence in Excel, Word, and PowerPoint
- Experience with Nielsen Retail Audit database software
- Strong background in advanced statistics and econometric modeling
Skills
Benefits
- Within country relocation support
- Volunteer international transfer policy support
- Recognition as Best Companies for Women in India
Education
Min. Bachelor’s Degree (Social Science, Business Administration, Marketing, Statistics, Economics, required) • MBA or MA in Social Science with concentration in research, marketing, quantitative … PhD