Associate Campaign Operations Specialist

About the role

6sense seeks an Associate Campaign Operations Specialist in Pune to support the Campaign Operations team. The role involves executing, monitoring, and optimizing digital advertising and programmatic campaigns while troubleshooting technical issues. This is a full-time, on-site position requiring strong analytical skills and AdTech platform experience.

What you’ll do

• Manage day-to-day operations for digital advertising, programmatic, and social (Omni-Channel) campaigns.
• Monitor active campaigns for delivery, pacing, performance, and operational issues and take corrective action.
• Troubleshoot campaign, creative, tracking, and platform issues and work with DSP/MAP partners to resolve them.
• Review campaign performance and recommend optimization opportunities.
• Respond to Salesforce tickets, Slack requests, emails, and other support channels from Sales, Customer Success, and Go-to-Market teams.
• Support CSMs with customer onboarding, campaign setup, ad specifications, platform functionality, and campaign-related questions.
• Partner with Product, Engineering, Sales, Customer Success, and external platform partners to resolve operational and technical issues.
• Review and validate digital ad creatives against campaign and platform specifications.

What you’ll bring

• BE/BTech/BS or equivalent bachelor's degree in CS, Engineering, IT, Business Analytics, Marketing Technology, or related field.
• 2+ years of experience in Programmatic/Digital Advertising, AdTech, Campaign Operations, Marketing Operations, or Email Marketing.
• Hands-on experience with DSPs, MAPs, CRMs, or similar advertising/marketing platforms.
• Strong proficiency in Excel/Google Sheets, including Pivot Tables, XLOOKUP/VLOOKUP, data cleansing, analysis, and reporting.
• Understanding of campaign setup, targeting, audience segmentation, budgets, pacing, bidding, scheduling, creatives, tracking, and delivery.

Nice to have

• Experience with DSPs/SSPs such as Xandr, Beeswax, DV360, CM360, Centro, The Trade Desk, GAM, OpenX, or Pubmatic.
• Experience with Marketing Automation Platforms such as HubSpot, Marketo, Eloqua, Mailchimp, or Constant Contact.
• Basic knowledge of HTML5, email HTML, ad creative specifications, tracking pixels, UTM parameters, and landing-page troubleshooting.
• Knowledge of ABM and intent-based marketing is a plus.

Skills

Benefits

• Health coverage
• Paid parental leave
• Generous paid time-off and holidays
• Quarterly self-care days off
• Stock options

Education

BE/BTech/BS or equivalent bachelor's degree in Computer Science, Engineering, IT, Business Analytics, Marketing Technology, or a related field.