Verified today
Senior Lead, Marketing Operations & Strategy
About the role
Marketing Operations team at BrowserStack drives strategic planning and data-driven insights to accelerate growth. The Senior Lead partners with Marketing, GTM, Sales and Finance leaders to shape priorities, conduct market research, and build intelligence platforms, while managing CRM data hygiene and analytics. Remote role based in Mumbai, enabling collaboration across global teams and offering a Remote-First work environment.
What you’ll do
- Partner with cross-functional leaders to define growth strategy
- Design and execute quantitative and qualitative research
- Develop account intelligence and market opportunity analyses
- Maintain and cleanse marketing databases and CRM data
- Create reports and actionable insights for executive decision-making
- Lead multiple projects with fast-paced timelines
What you’ll bring
- 6-8 years strategy or consulting experience
- 5+ years marketing strategy and research
- SQL reporting experience
- Familiarity with ZoomInfo, LinkedIn Sales Navigator, Apollo
- Experience with ICP identification
- Advanced data analysis and insight generation
Skills
Benefits
- Medical insurance for self and family
- Unlimited Time Off
- Remote-First work environment with home office allowance
- Gratuity as per Indian law