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Team Lead/Group Lead - Product Research
About the role
Product Research team at Maruti Suzuki India Ltd. conducts market and product research to bridge consumer expectations with vehicle development. The Team Lead drives qualitative and quantitative studies, validates concepts, and translates insights into product specifications. New Delhi, on-site, full-time.
What you’ll do
- Lead conduct of qualitative and quantitative research on user preferences
- Oversee validation of vehicle concepts through surveys and focus groups
- Analyze feature desirability, pricing elasticity, and willingness‑to‑pay
- Benchmark global vehicles and track innovation trends
- Collaborate with product planning, design, engineering, and marketing
- Manage third‑party research agencies and data providers
- Present actionable insights to leadership via dashboards and briefs
- Ensure research aligns with strategic product development goals
What you’ll bring
- 10 years market research experience
- Bachelor’s degree in relevant field
- Proficiency in qualitative and quantitative research methods
- Advanced MS Excel skills
- Experience with SPSS or equivalent statistical software
- Strong data visualization using PowerPoint
- Ability to lead and develop a research team
- Excellent communication and presentation skills
Nice to have
MBA preferred
Skills
Education
Bachelor’s degree, MBA (Preferred)