LL
Hiring companyLTM LIMITED
Verified today
Senior Specialist, Software Engineering
Bengaluru, Karnataka, India Full-time On-site
About the role
Platform Operations team at LTM LIMITED manages the Salesforce Marketing Cloud platform. The Senior Specialist administers SFMC, designs automated multichannel campaigns, segments customer data and implements personalization using AMPScript and SQL, while collaborating with IT and sales to integrate with CRM systems via APIs. Bengaluru office, on-site work model.
What you’ll do
- Administer Salesforce Marketing Cloud ensuring data integrity and system performance
- Develop and execute automated email, SMS, and push campaigns
- Manage customer data segmentation and personalization strategies
- Collaborate with IT and sales teams to integrate SFMC with CRM and third‑party tools
- Analyze campaign performance and provide actionable insights
What you’ll bring
- 7-11 years experience
- Salesforce Marketing Cloud expertise
- AMPScript proficiency
- SQL proficiency
- API integration experience
- Campaign automation using Journey Builder
- Data segmentation and personalization
Skills
Salesforce Marketing CloudAMPScriptSQLAPI IntegrationCampaign ManagementData SegmentationAnalyticsPlatform Operations