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Hiring companyBayer
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Marketing Executive
Delhi, India
About the role
Bayer’s Marketing Executive role in Delhi, India promotes Bayer products to healthcare professionals and other target groups to meet or exceed sales targets within an assigned territory. Day-to-day work includes executing in-clinic and off-clinic promotional activities, managing customer engagement via Veeva CRM, organizing scientific updates, monitoring competition, and handling distribution management tasks. The position requires field-based work and adherence to local regulations, industry standards, and company policies.
What you’ll do
- Achieve sales, volume, growth, market share, and listing targets for assigned brands
- Plan, orchestrate, and execute HCP engagements aligned with MCCP using tailored Patient Focused Interactions based on HCP needs and priorities
- Report customer engagement activities in Veeva CRM and use available functionality to enhance customer interaction and experiences
- Monitor and communicate competition activity to Managers (FLSM, Management) to reflect market dynamics and potential counteracts
- Organize and set up regular scientific updates (e.g., CME, Scientific meetings) for HCP groups in alignment with defined marketing strategies
- Self-develop on latest medical/clinical knowledge, brand strategy and tactics, competitive landscape, and standard platforms to challenge the status quo
- Collaborate with and provide feedback to Sales/Marketing on MCCP strategies and tactics and identify potential new sources of business
- Manage distribution: collect SSRs, collate primary vs secondary sales, collect orders from distributors, adhere to sales credit policy, and ensure phased distribution to complete 40% targets by the 15
What you’ll bring
- Bachelor’s Degree in any discipline (advanced qualification is a plus)
- Minimum 2–3 years of pharmaceutical sales experience with a demonstrated performance track record
- Strong interpersonal, communication, and team skills
- IT literacy with basic knowledge to use computers/tablets and related technology efficiently
- Excellent command (oral and written) of the local native language
- Energetic, enthusiastic, self-driven, organized, and willing to work extensively in the field
Nice to have
English language skills are a plus
Skills
Pharmaceutical salesHCP engagementPatient Focused InteractionsVeeva CRMDistribution managementScientific meetingsMarket competition monitoringLocal native language
Education
Bachelor’s Degree in any discipline (Any advanced qualification is a plus).