Verified 3 days ago
Email Marketing Automation Specialist
About the role
Thermo Fisher Scientific Marketing Automation team builds and scales email campaigns using Adobe technologies. The Email Marketing Automation Specialist creates audience segments, executes end‑to‑end campaigns, performs QA, and collaborates with marketers and data teams to ensure accurate, on‑time delivery. Bangalore, India, onsite (5th floor, Prestige Technostar).
What you’ll do
- Build and maintain email audience segments using Adobe platforms
- Execute campaigns end‑to‑end including QA and scheduling
- Perform quality assurance checks on segmentation and data
- Troubleshoot and resolve campaign issues
- Document campaign builds and processes
- Partner with marketers and program managers to translate requirements
- Collaborate with data and technology teams to improve segmentation
- Support reporting, tagging, and A/B test execution
What you’ll bring
- 2–4 years email marketing or automation experience
- Hands‑on Adobe Experience Platform or Oracle Eloqua
- Strong segmentation and personalization knowledge
- High attention to detail
- Ability to manage multiple campaigns
Nice to have
- Experience supporting global shared‑service teams
- Familiarity with Salesforce or CDPs
- Understanding of email compliance
- Experience with offshore/global teams