About the role

WPP Media, the AI‑driven media operating unit of WPP, builds data‑powered, personalized media solutions for global brands. The Associate Director leads strategic communications and media planning for assigned FMCG brands, driving cross‑channel media strategies, client engagements, and innovative campaign ideas. Based in Mumbai, on‑site, the role also mentors the planning team and partners with offline and digital agencies to deliver high‑impact media interventions.

What you’ll do

Provide strategic communications and planning leadership for assigned brands
Develop and execute cross‑channel media interventions aligned with business goals
Lead client strategic conversations on media and communication planning
Mentor and develop the planning team’s career progression
Drive creative ideas and disruptive communication innovations
Manage key projects and deliver award‑entry initiatives
Collaborate with offline and online planning teams to ensure integrated execution
Present media strategies and performance insights to clients

What you’ll bring

8-12 years media planning experience, preferably in FMCG
Expertise in TV planning and digital platform execution
Hands‑on experience with agency environments
Strong communication and presentation skills
Stakeholder management and persuasive abilities
Proactive, collaborative mindset
MBA or equivalent marketing qualification preferred
E‑commerce and digital expertise required

Benefits

Competitive medical, vision, and dental insurance
Group retirement plans
Significant paid time off and mental health awareness days
Employee resource groups and in‑office events
Access to global WPP networks for career growth