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Hiring companyNovartis

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Director - Integrated Field Insights & Analytics

Hyderabad, India Full-time Hybrid

About the role

Drive functional excellence and bring in “Thought Leadership” in Field Insights & Analytics as well as in related functions such as field GTM strategy, customer segmentation and targeting, deployment, execution effectiveness, NBA and field CRM. Drive the talent agenda through talent hiring, onboarding, career development and retention planning. Be accountable for the Int. Field I&A strategy planning and execution in order to build future Int. Field I&A capabilities that meet requirements of IDS capabilities.

What you’ll do

  • Collaborate closely with EH team to ensure delivery meets outcomes; improve ways of working, operational efficiency, build capabilities, strengthen COE, foster culture of collaboration, accountability, innovation.
  • Serve as single point of contact for IDS HYD; coordinate with Integrated Field Insights & Analytics and leadership; support vision, direction, thought leadership for high-performing teams in field GTM strategy, analytics, execution effectiveness, segmentation, CRM.
  • Align cross-department and cross-functional teams with IFIA priorities; build, mentor, empower Hyderabad team delivering integrated insights, analytics, reporting, launch support; lead professional development.
  • Support sub-dept leads in compensation reviews, objective setting, managing AHMs and POD meetings; ensure teams have resources, tools, capabilities; develop end-to-end field GTM, deployment, ops process maps.
  • Partner with field operations to support downstream deployment and IC processes; enable proactive insights workstream; support data strategy and governance for optimal coverage.
  • Drive quality across operational deliverables; guide teams in AI/ML models for improved field targeting, execution effectiveness, sub-national insights.
  • Partner with external experts and SMEs for benchmarking and best-in-class capabilities; lead team in patient, provider, marketing analytics, market research, competitive intelligence.
  • Lead hiring, onboarding, coaching; build high-performing culture; drive engagement, retention via GLINT metrics; oversee performance management, objective setting, career planning.

What you’ll bring

  • Bachelor's degree in related field required; Master of Science and/or MBA strongly preferred.
  • Extensive pharma knowledge; thought leadership in field GTM, targeting, sizing, effectiveness; experience in deployment, incentive ops, reporting, other field processes.
  • Leader fostering cross-functional collaboration, talent development, innovation, thought leadership; delivers actionable insights and best practices.
  • 15 years pharma/healthcare experience focused on field GTM, deployment analytics, execution effectiveness, targeting, NBA, field CRM; 5+ years domain expertise; 10+ years people management; data-driven decision-making at senior level.
  • Strong analytical, strategic, problem-solving skills; translates complex data into actionable insights aligned with business priorities.

Nice to have

  • Master of Science and/or MBA strongly preferred.
  • 5+ years domain expertise in field GTM, deployment analytics, targeting, NBA, field CRM, Veeva CRM analytics, strategic analytics, management consulting.

Skills

AgilityBrand AwarenessCross-Functional CollaborationCustomer EngagementCustomer ExperienceCustomer InsightsData AnalyticsDigital MarketingGo-To-Market StrategyInfluencing SkillsInspirational LeadershipMarketing StrategyPeople ManagementProduct PositioningProduct RoadmapSalesStakeholder EngagementStakeholder ManagementStrategic Marketing

Education

Bachelor's