Verified 3 days ago
Senior Marketing Manager, E-Commerce Partnerships
About the role
E-commerce Partnerships team at Payoneer builds and scales seller acquisition programs across global marketplaces. The Senior Marketing Manager owns partner marketing enablement, designing multi‑channel campaigns in Braze, email, SMS and WhatsApp to drive registration, KYC completion and first transactions. Works directly with marketplace partners such as eBay, Walmart and TikTok, localizing content for markets including Brazil, India and Turkey. Based in Bangalore with an on‑site work model, the role offers a funded mandate to grow revenue through data‑driven seller activation.
What you’ll do
- Develop joint marketing frameworks with key marketplace partners
- Create and execute seller‑facing communication programs across channels
- Localize campaigns for priority markets and ensure regulatory compliance
- Manage end‑to‑end seller lifecycle programs from registration to retention
- Produce performance analytics, track conversion metrics and report to stakeholders
- Build reusable content libraries and oversee creative/translation resources
- Collaborate with partner teams to align go‑to‑market playbooks
- Continuously optimize programs based on data insights
What you’ll bring
- 7-10 years B2B or marketplace marketing experience
- 3+ years partner‑facing commercial marketing role
- Hands‑on Braze campaign build and execution
- Experience with multi‑market campaigns in Asia, LATAM or MENA
- Proficiency in Excel/Google Sheets; BI tools (Looker, Tableau) a plus
- SQL knowledge preferred but not required
- Strong business‑level English writing; additional language a plus
Nice to have
- Experience with e‑commerce partners (eBay, Walmart, TikTok)
- Technical marketing automation skills (Braze, Iterable, Klaviyo)
- Ability to design segmentation, personalization and A/B tests
- Track record of lifecycle or CRM marketing at scale