Director Marketing, US Market, B2C Focus

About the role

Marketing at SkySun drives US B2C growth through data‑driven campaigns and lead funnel optimization. The Director leads end‑to‑end execution of multi‑channel marketing programs, coordinates design, content, performance, product, and agency partners, and builds scalable processes for campaign delivery and lead management. Based in Panchkula, India, on‑site work required with occasional cross‑regional collaboration.

What you’ll do

• Own end‑to‑end execution of marketing campaigns across channels
• Translate strategic plans into actionable briefs, timelines, and deliverables
• Act as single point of contact between design, content, performance, product, and external agencies
• Build and manage detailed project plans with clear milestones and risk tracking
• Maintain brand consistency and quality control across all assets
• Track campaign and lead performance, share insights with senior leadership
• Implement systems, workflows, and SOPs to improve operational efficiency

What you’ll bring

• 7+ years marketing execution or campaign management
• Strong digital marketing and sales funnel expertise
• Proficiency with CRM systems and lead lifecycle tools
• Experience coordinating with design, content, performance, product, and agency teams
• Excellent stakeholder communication and alignment skills
• Proven ability to manage multiple priorities and meet tight deadlines

Skills